Wednesday, January 2, 2008

Exmark Ads



This is the most direct way of associating the Exmark Quest with the favorite pursuits of the target market. The audience sees, and feels a kinship, since he probably already has a garage full of similar "toys." Exmark completes the scene. Another way to look at it is this: If you're serious about your outdoor pursuits, you need an Exmark.

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